Exponential and Logarithmic Functions

If f is a nonconstant function that is continuous and satisfies the functional equation f(x+y) = f(x) * f(y), then f(x) = ax for some constant a. Note that * denotes multiplication.

Consider the exponential function ax, a > 0 and the logarithmic function loga x, a > 0. Then ax is defined for all x in R, and loga x is defined only for positive x in R.

Now, let ax, a > 0 be an exponential function. Then for any real numbers x and y
ax * ay = ax+y
(ax)y = axy

Next, let loba x, a > 0 be a logarithmic function. Then for any positive real numbers x and y
loga(xy) = loga(x) + loga(y)
loga(xy) = y loga(x)