This past century has been one of tremendous growth and change.
Some people have said the society of this world is getting smaller
and more uniform; others, that it is becoming more divisive. It
is both, and this is due to the advancements in the field of communications.
The first major development of the century, radio, allowed people to instantaneously
communicate without a physical link. It also brought in the age of broadcasting,
and helped create a mass culture, one in which many people could share the same
experiences. The second development, television, would have even more impact on
society. Life in the west became centered on the TV set, in an age when vast
groups of people could share in a single event, in which actors and commercials
set into motion "fads" and "rages". The last, the internet, took this world is
starting to tear at it. Instead of being given three choices for news, we now have
millions, instead of thousands of people watching the same show, there are one or
two people browsing through pages at a time. Slowly, the internet is impacting people's
lives in it's own way. To understand the changes in society that have occured during
the last 100 years, you need to study one thing : communications.