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Technology Prediction
90% Certainty
The lines that form a cone higher and lower than the center future prediction
line is what you hope the technology stays within. The engineers will design
the product to the lower cone line. If on the day you want to ship, the
technology is not at least as good as that lower line, then you will have
designed something that you cannot build. If this occurs, you will need
to wait until the technology improves to the level of the design. If this
period is too long, the company can (probably will) go out of business.
A similar situation occurs when the technology improves too much. The
engineers will have designed a product that performs lower than what the
technology permits. It is likely that some of the competitors will have
designed a better product leaving you in the dust. Out of Business!!!
Also, the size of the cone determines the chances of going out of business.
In this example, the cone is small around the prediction line. Therefore
the chances of staying in business are smaller than a larger cones', or
in this case 90%.
Confusing? It gets worse!!
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