Code of Ethics
radio-television news directors association code of ethics
[Copyright by Radio - Television News Directors Association. Reproduced
here with permission of RTNDA.]
The responsibility of radio and television journalists is to gather and report information of importance and interest to the public accurately, honestly, and impartially.
The members of the Radio-Television News Directors Association accept these standards and will:
- Strive to present the source or nature of broadcast news material in a way that is balanced, accurate, and fair.
- They will evaluate information solely on its merits as news, rejecting sensationalism or misleading emphasis in any form.
- They will guard against using audio or video material in any way that deceives the audience.
- They will not mislead the public by presenting as spontaneous news any material which is staged or rehearsed.
- They will identify people by race, creed, nationality or prior status only when it is relevant.
- They will clearly label opinion and commentary.
- They will promptly aknowledge and correct errors.
- Strive to conduct themselves in a manner that protects them from conflicts of interest, real or perceived. They will decline gifts or favors which would influence or appear to influence their judgment.
- Respect the dignity, privacy and well-being of people with whom they deal.
- Recognize the need to protect confidential sources. They will promise confidentiality only with the intention of keeping that promise.
- Respect evryone's right to a fair trial.
- Broadcast the private transmissions of other broadcasters only with permission.
- Actively encourage observance of this Code by all journalists, whether members of the Radio-Television News Directors Association or not.
sources: