Blame it on the Idiot-Box
Watching TV causes-Obesity, Diabetes and sleeplessness.
Children between 4-14 form the largest segment of viewers.
It helped us to get first hand information from the sources.
1. Number of children bringing junk food.
We found the results very positive .After our awareness programme the number of children eating junk food reduced considerably.
- Mom got up late
- I like it.
Our school mates gave us very frank answers that did not surprise us.
Maximum people said that it is because it is tasty. Other reasons were easily available, no cooking required, easy to carry some said it was stylish.
In our view easy to carry and easy availability are two major reasons for its popularity. We can't think of a better option other than this if we are on a picnic or in a cinema hall.
Next might be the smell and the taste ,its very tempting.
Thrissur is a small town ,here mothers still prefer to pack a meal for their children unlike a metro like Mumbai or Bangalore filled with techies, where mothers are equally busy as the fathers.
If children are not found studying or playing ,they are found watching TV.
Mindless TV watching is one reason for growing obesity in children" snacking while watching ".Lack of/no physical exercise is the main cause for childhood obesity.
Other health problem follows like vision problem and dental cavities.
.5. We are born in an age where food choices in the market are plenty. In today's busy life people find fast food the best option and so we find a few new food joints coming up in the town every year .Making these kind of food readily available as per the demand.
In Thrissur, every half a kilometer there are 6-8 shops selling junk food or the food stuff of the same kind. This shows the popularity of Junk food.
