PREVENTION

As a consumer one should feel good while buying a diamond because such moments never come always in life.

One should try to be a responsible consumer.While buying diamonds you should ensure that you have asked for proper invoice from the retailer.Also if you are a responsible consumer you should not buy diamonds from retailers who do not provide guarantee and adequate certificates about the origin of the diamonds.Doing this it will put pressure on the diamond industry and the regulators,although it may take some time.But in the long run it will ensure that the diamonds you buy are conflict free.

WHO IS A RESPONSIBLE CONSUMER?

-One who asks for proper invoice for any diamond purchase.

-One who wont buy from a retailer who does not provide adequate guarantee.

-One who asks for certificate of origin for any diamond purchased.

-One who reports to legal authorities if he/she finds or doubts that the diamond he/she purchased is from a conflict zone.

WHO IS A REPUTABLE JEWELER?

-One who can provide proper guarantee to the consumer.

-One who has a conflict free diamond policy.

-One who can answer all questions of a responsible consumer.

DO YOU FOLLOW THESE TRENDS?

Its high time now that you take a stand against purchasing of conflict diamonds.If you dont follow any of these trends then you are not a responsible consumer and you may end up financing a war.

EVEN THOUGH THE KIMBERLEY PROCESS HAS BEEN SUCCESSFUL IN REDUCING THE SHARE OF BLOOD DIAMONDS IN THE INTERNATIONAL MARKET,BUT THE BLOOD DIAMONDS ARE STILL MAKING THEIR WAY TO THE DIAMOND MARKET SOMEHOW OR THE OTHER!!!!!

SO ITS UPTO YOU-The Consumer,AND ONLY YOU WHO CAN ENSURE AND IN THE LONG RUN STOP THE FLOW OF CONFLICT DIAMONDS BY BEING A RESPONSIBLE CONSUMER